From Pa Progressive Summit___________Mobilizing through Social Media____________With more than 50% of Americans using social media such as Facebook, Twitter and Meetup, this new medium is the fastest growing and most economical means for advocacy organizations to engage and maintain supporters. This presentation will explore social networking tools and best practices, and demonstrate how social networking tools can be used to organize, advocate, and support the progressive movement. Participants should bring laptops and smart phones for hands-on activities explaining how to execute a successful media campaign that can be managed 24 hours a day, 7 days a week.rnrnPANELISTS: Rebecca L. Cavanaugh, Vice President for Public Affairs, Planned Parenthood of Western Pennsylvania; Tiffany Hickman, Volunteer Coordinator, Planned Parenthood of Western Pennsylvania; Mandy Fleisher, Assistant Director of Communications, PSEA; State Rep. Josh Shapiro, (D-Montgomery)